Posts in Linked

Instagram as a Publishing Platform

Fascinating read by Jenna Wortham on The Shade Room, an Instagram-first publication:

Angie explained to me that Instagram perfectly suited her vision for The Shade Room: image-centric and interactive. For her purposes, Instagram was the equivalent of WordPress. When she started the feed a year ago, her goal was to accumulate 10,000 followers in the first year. She accomplished that in only two weeks. Angie started by posting about people at the bottom of the celebrity hierarchy (minor reality stars, mostly) and worked her way up to bigger names, building her loyalties slowly. Eventually, readers started sending her tips and videos via Instagram’s direct-messaging feature. Now, The Shade Room has more than half a million followers on Instagram alone.

I wouldn’t recommend Instagram over WordPress to anyone, but it’s interesting to see how a business has been built on top of this.

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On Apple Watch Bands

Bani McSpedden (watch editor of the Australian Financial Review and watch-next.com) has a fascinating take on Apple Watch from the perspective of a watch expert and wearer (don’t miss the video).

This point about bands stood out to me:

Even little details like strap changes have been addressed in an ingenious way. The straps on Apple’s watch – in four styles from silicon to fine leather and metal versions – slide into the case rather than loop around a spring bar, making switching from one to another as simple as pressing a recessed button.

Why traditional watchmakers haven’t come up with something like this after all these years – well, a century – is a mystery.

David Chartier made a similar argument earlier today:

When I think about the innovative ease of swapping bands and Apple’s surprisingly low prices, I won’t be surprised if the bands become a sleeper hit of the Apple Watch. These deeply personal, and now incredibly useful, devices will finally join the rest of your wardrobe in being nearly effortless to adjust and re-personalize on a daily basis. That’s going to be powerful, convenient, and appealing.

I can’t wait to see which companies will get into the business of third-party Watch bands. Fortunately, it sounds like it’ll be easy to switch between multiple bands, which should help swapping them on a daily basis. John Gruber writes:

At first, I found swapping watch bands to be a bit fiddly. I can see why Apple wasn’t allowing anyone to do so in the hands-on areas at the press events. But once you do it a few times, you get the hang of it. They really are rather easy to remove, yet they feel very secure once clicked into place. My advice: pay attention to the angle of the slot as you slide them into place.

See also: CNET’s video on swapping bands.

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Microsoft + iPhone

Just a few years ago, there was a sharp divide between fans of Microsoft and fans of the iPhone. But in this “mobile first, cloud first” world, it’s now possible to combine Apple’s iPhone hardware with Microsoft’s best-in-breed productivity apps and not feel terrible about yourself. Things really have changed, and for the better.

Paul Thurrot as a good rundown of Microsoft’s apps for iOS. I remember a few years ago when it seemed unthinkable to have full Microsoft and Google ecosystems on iOS, and today not only is that completely normal – people expect Microsoft and Google to release their apps on the App Store. How things change.

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Apple Acquires Israeli Camera Tech Company LinX Imaging

LinX Imaging is the latest in Apple acquisitions, as reported by MacRumors:

Apple has purchased Israeli camera technology company LinX Imaging for approximately $20 million, reports The Wall Street Journal. LinX specializes in creating multi-aperture camera equipment for mobile devices and it’s possible that Apple will use the company’s technology in upcoming iOS devices.

Reading through what LinX Imaging had developed, there’s lots of interesting possibilities for the future of iPhone cameras.

The simple truth is that Apple thinks portable cameras can still aspire to higher degrees of quality and convenience, edging towards SLR-like photos without the complexity, cost, and additional hardware of SLR cameras. The iPhone’s camera is one of the features that is improved every year, and it sounds like we’re going to see notable breakthroughs over the next iPhone iterations.

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1Password for Apple Watch Released

With an update to their iOS app released today, AgileBits has officially introduced 1Password for Apple Watch, which users will be able to install once the Watch launches this month.

On the Watch, 1Password will enable the creation of “bookmarks” to pin important information to the Watch app, where it’ll be easily accessible. From their blog post, an example:

After a couple months of diligently attending the gym, you’ve earned a coveted private locker. Of course, remembering your locker combination is probably not a priority when you’re counting reps. But if you store that combination in 1Password, it only takes a couple of taps for you to see the combination in 1Password for Apple Watch when you’re back at your locker.

Also interesting: AgileBits made the Apple Watch app a Pro feature, which can be unlocked through 1Password’s $9.99 In-App Purchase. I wonder if more developers will follow this route and try to monetize Watch apps as extra features of iPhone apps with IAPs.

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Apple Releases ResearchKit to Medical Researchers

A few ResearchKit apps were launch partners when Apple first announced the framework, but starting today it is being released to all medical researchers who want to make use of it.

From Apple’s press release:

The first research apps developed using ResearchKit study asthma, breast cancer, cardiovascular disease, diabetes and Parkinson’s disease, and have enrolled over 60,000 iPhone users in just the first few weeks of being available on the App Store. Starting today, medical researchers all over the world will be able to use ResearchKit to develop their own apps and developers can also contribute new research modules to the open source framework.

As noted above, Apple is releasing ResearchKit as an open source framework, and they’ve actually uploaded the entire framework to GitHub, so anyone can see, use, and contribute to the project.

You can find our complete overview of ResearchKit here, or check out Federico’s assessment of the framework’s possible impact in his Thoughts on Apple’s March 9th Event.

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Apple Releases First iOS 8.4 Beta with Revamped Music App

Juli Clover, reporting for MacRumors:

Apple today seeded the first beta of iOS 8.4 to registered developers for testing purposes, just five days after releasing iOS 8.3 to the public. The beta, build 12H4074d, is available for download from the iOS Developer Center, alongside the Xcode 6.4 beta.

The new Music app in the first iOS 8.4 beta doesn’t appear to be including any music streaming functionality powered by Beats, but the service is expected to be folded into the app later this year. New features detailed by Apple in the beta such as global search and Up Next would make sense in combination with an on-demand streaming service.

Apple is, in many ways, late to music streaming. And this is why I’m curious to see what they’re planning – the company has a chance to reinvent how the Music app (pre-installed on hundreds of millions of devices) works, and I believe they chose the right service to do so.

Over the past year, I’ve been trying all of the existing music services again – Spotify, Rdio, Beats Music, and, lately, even Google Play Music. There’s something unique to each one of them, and I’m looking forward to seeing how Apple will differentiate Music.

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Beats Launches New Solo2 Wireless Headphones in iPhone Colors

Juli Clover, reporting for MacRumors:

Apple-owned headphone company Beats by Dre today announced the launch of several new Solo2 Wireless headphones, in colors that match Apple’s iPhone, iPad, and new MacBook. Available in Gold, Silver, and Space Gray, the headphones are otherwise identical to the company’s existing Solo2 Wireless headphones.

I don’t think it’s surprising that Apple hasn’t rushed to redesign the Beats product line – Beats headphones are clearly popular as they are, and I suspect they would make for a good complementary purchase once the company’s new rumored streaming services launches, presumably later this year.

The timing of the new colors is spot-on – I bet those headphones would look good next to a new gold MacBook or while controlling music from an Apple Watch.

(Note how the Beats link says “Apple Color”, not “iPhone Color”. Silver, Space Gray, and Gold are increasingly becoming the colors of modern Apple devices.)

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Photo Flashback 1.4

Pictured above: Clips, Do Button, Hue, and Photo Flashbacks widgets.

Pictured above: Clips, Do Button, Hue, and Photo Flashbacks widgets.

I’ve mentioned Photo Flashback on MacStories before – a simple utility for iPhone and iPad, this app lets you easily find photos taken on the same day in the past. Unlike web services like Carousel or Timehop, Photo Flashback is entirely local to your device, as it looks for photos that match the current date in your photo library.

Photo Flashback works well with iCloud Photo Library (I have nine years of photos in it) and today’s version 1.4 makes it even better. Soon, you’ll be able to check flashbacks on your Apple Watch (clever idea, considering the presence of a Photos app for the device) and the Today widget now takes you directly to a photo in the app. If a photo you tap in the widget is stored in iCloud, Photo Flashback will download it for you.

I know that Timehop supports photos from the local photo library as well, but I’ve never needed all the other social features of Timehop, and I like how Photo Flashback works for me.

Rediscovering memories through old photos can be hard, and I’m glad that something like Photo Flashback exists for iOS. The app is $0.99 on the App Store.

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