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Justin Williams’ Mac App Store Blueprint→

Justin Williams’ Mac App Store Blueprint

Assuming both applications are accepted, both Today and Check Off will be in the App Store on day 1 as the exclusive distribution channel. At that point in time, I will shut down the existing Second Gear store and channel any sales traffic from my Web site to the Mac App Store.

Risky? Yeah. Insane? Maybe.

As with anything involving Apple’s App Store platforms, pricing is an issue. At this point, I’m not planning to adjust my prices for the Mac App Store. I think this will be the trend for existing software moving to the App Store, because giving up a 30% cut to Apple for the privilege is enough of a sacrifice. Tacking on a price cut as well? I can’t see many full-time developers agreeing to that.

If you’ve selling a $40 piece of software on your own distribution platform for years, moving it to a new platform doesn’t make it any less worth of $40.

A 30% cut seems to be perfectly fine for many developers as long as Apple provides the tools and the system to ensure that the only requirement for a dev is that of doing what he likes most: developing. Notable independent Mac developers such as the Omni Group, Realmac, Pixelmator and, now, Secondgear have already committed to Mac App Store development. I can see where this trend is going. We’ll check again in a couple of months.

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Joshua Topolsky On The New MacBook Air→

Joshua Topolsky On The New MacBook Air

Make no mistake about it, the new MacBook Airs are very good laptops. What they lack in speed and power, they make up for in build quality and big time battery life. Add to that gorgeous displays, solid state storage, and the unquestionably stable OS X, and the concoction makes for a nearly irresistible offering… provided you’ve got the cash. When it comes to the 11.6-incher, it’s hard to see it as our main laptop (emphasis on our): it’s a great companion for bed, the TV, and short trips, but it’s not quite enough to take the place of our MacBook Pro. The 13-inch, on the other hand, may have just enough juice to become a lot of people’s one and only; it was consistently surprising to us during our testing.

After a quick demo at my local reseller and all the reviews that are coming out, I’m firmly convinced my next portable Mac will be an Air.

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RIP, MacBook Pro→

RIP, MacBook Pro

MG Siegler:

And regardless of if storage capabilities hold it back or not, I have no doubt that the Air does point to the future of the MacBook lineup. They’re soon all going to lose their optical drives, gain flash storage drives, and work for hours on end. In fact, the only machine I can think of that I might enjoy more than this one is one that lasts even longer. To get that, I’d accept a model that’s slightly larger (15-inches), slightly heavier (maybe 3.3 pounds), but had 10 hours of battery life. That’s the future MacBook Pro right there.

Is it just me, or purchasing a regular MacBook doesn’t make much sense anymore?

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Apple’s Jobs Is Victor In War Of Words→

Apple’s Jobs Is Victor In War Of Words

It’s refreshing to see a CEO stand up and be so confident in his company and products that he is willing to speak out. In fact, I wish more CEOs had that much confidence in what they are making.

Jobs is winning the war of words with competitors because consumers are buying Apple’s products. Jobs is bringing innovative products to the market and everyone else is following his lead.

For many CEOs used to their business lingo, it’s hard to understand Jobs’ direct style.

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“Apple Sacrificing Usability For Platform Consistency”→

“Apple Sacrificing Usability For Platform Consistency”

Craig Grannell on iOS scrollbars coming to OS X and the mute button on iOS 4.2 for iPad:

Both these things point to Apple wanting to merge concepts in iOS and Mac OS X at all costs. Some cross-pollination is undoubtedly a good idea—Mac OS X having system-wise auto-save/app-resumption will be a major productivity boost if implemented properly; but Apple must also remember that what works on one system won’t necessarily work on the other—and it should also realise that some things really don’t work from a usability standpoint on iOS as it is, and so welding such concepts to Mac OS X isn’t a great idea.

The mute button is a terrible idea. As for iOS scrollbars and scrolling system coming to the desktop, my only concern is whether these features will bring any real improvement besides graphical eye candy. On the iPhone and iPad, rubber-banding is nice because you actually touch the screen and you get this neat scrolling effect. What about the Mac, though, where you place your fingers on a trackpad and you see a pointer on screen?

[via Dan Frakes]

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Lukas Mathis On Lion’s Fullscreen Mode→

Lukas Mathis On Lion’s Fullscreen Mode

Apple has added «systemwide support for full-screen apps» to Lion. While I agree that the window management system we currently have often causes huge usability issues, simply doing away with it altogether is not solving the problem. It’s capitulating.

There has got to be a way of managing windows that gets rid of the problems caused by overlapping windows, while still giving people the ability to see more than one app at a time. How often do people write text while referring to a webpage? How often do people drag a picture from iPhoto into a Word document, or a file from a Finder window into an email message? Even the most basic tasks commonly require people to see more than one app at a time.

While I don’t mind making the Mac easier to use and learn, I feel that simply switching to full-screen modes isn’t a good way of doing that.

But Apple is not thinking about users who constantly jump back and forth between OmniFocus and Chrome. By making the experience “immersive” and letting you concentrate “on every detail”, they’re clearly trying to appeal those users fascinated by iOS’ way of dealing with applications. Frankly, I don’t think I’ll use fullscreen apps that much.

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“A Sledgehammer Called OmniFocus”→

“A Sledgehammer Called OmniFocus”

Finding the right tool to keep track of your projects sometimes feels more like a journey than a destination. Many task-management apps have come and gone (some of us have tried them all). But in the past few years, as task-management software has increased its footprint on the Mac, the one app which has stayed in active development and which continues to grow and improve is OmniFocus.

Insightful, in-depth, must-read OmniFocus review and analysis by Shawn Blanc. You can save it in Instapaper, or create an OmniFocus action just for this piece.

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Hollywood Is Hooked on iPads→

Hollywood Is Hooked on iPads

The actress Dana Delany, who will star in “Body of Proof,” a coming ABC drama, said she now has revisions sent to her digitally. “I think it’s the greatest invention in years,” Ms. Delany said. (The iPad will be a fixture in the medical examiner room on “Body of Proof,” which will start in early 2011.)

Mr. Orci’s iPad has served as the daily “call sheet” with the day’s instructions; acted as a map in an unfamiliar location; and allowed him to keep tabs on “Fringe” and “Hawaii Five-0,” two shows he helps produce.

Content consumption, indeed.

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Mac App Store and Micro-Apps→

Mac App Store and Micro-Apps

MG Siegler:

This weekend, Ryan Block put up an interesting post on gdgt entitled: Will the Mac App Store have enough to sell? He raises a number of good points for why Apple may not be able to replicate their current App Store success with this new desktop store. But I’m left wondering if the store won’t lead to a new class of app: a sort of micro-app for the desktop.

Block makes the following points: a) high-end software like Photoshop won’t be placed in this store because Adobe won’t want to give Apple a 30 percent cut of all sales. b) most paid desktop software is dead or dying due to free replacements on the web. c) Apple’s strict rules will prevent developers from using this new store for test or demo software. I agree with all of those points. And that’s why I’m wondering if this store won’t instead lead to this new type of app environment.

Yours truly, two days ago:

The worst scenario would be: “simple apps” are sold in the Mac App Store, “real apps” are available on the developers’ website. For as much as the Mac App Store is a great opportunity and I’m sure it’ll be huge among consumers, I can imagine some developers, frustrated either with Apple’s restrictions or lack of trial support, will end up selling software only on their websites.

Either “micro” or “simple”, it is clear that the biggest issue Apple has to face is convincing the big names to jump on board. Or maybe Apple doesn’t need them, as they’ll come back on their own once they’ll see the money “simple micro apps” can make.

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