Posts in Linked

Apple Publishes Updated Employee Diversity Data

Apple yesterday published updated data on the diversity of their employees, for the second year in a row. Some of the news is good (Apple hired 65% more women in the last 12 months than they did in the previous year) but the picture is still bleak in other respects (only 22% of “tech” employees are female). Apple’s updated Diversity webpage includes a letter from Tim Cook, in which he says:

Last year we reported the demographics of our employees for the first time externally, although we have long prioritized diversity. We promised to improve those numbers and we’re happy to report that we have made progress. In the past year we hired over 11,000 women globally, which is 65 percent more than in the previous year. In the United States, we hired more than 2,200 Black employees — a 50 percent increase over last year — and 2,700 Hispanic employees, a 66 percent increase. In total, this represents the largest group of employees we’ve ever hired from underrepresented groups in a single year. Additionally, in the first 6 months of this year, nearly 50 percent of the people we’ve hired in the United States are women, Black, Hispanic, or Native American.

You can view all the numbers on Apple’s Diversity page, including some interactive statistics, the full letter from Tim Cook and information on what Apple is doing today to improve diversity at Apple, and steps they are taking to improve the numbers in the future.

Some people will read this page and see our progress. Others will recognize how much farther we have to go. We see both. And more important than these statistics, we see tens of thousands of Apple employees all over the world, speaking dozens of languages, working together. We celebrate their differences and the many benefits we and our customers enjoy as a result.

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Google App for iOS Gets Support for Smarter “OK Google” Questions

Clever update to the Google app for iOS released today: because Google can’t replicate the system-wide Now on Tap overlay on iOS, they have enabled a similar experience for webpages displayed inside the app. Now, when you’re looking at a webpage that contains information you want to look up, you can say “OK Google” and ask a contextual question that Google will likely know the answer for.

I just took it for a spin, and I was able to get a smart answer for a webpage that mentioned Liam Gallagher (“when was he born”, I asked) and another for Everybody’s Gone to the Rapture (“when is the release date” was my question). This, of course, isn’t as flexible as Now on Tap’s deep integration with Android apps and the OS, but it can be handy to save a bit of time when browsing in the Google app.

The technical achievements of Google’s Now and smart answer technologies continue to impress me, although I wonder about their practicality for most people in everyday usage.

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Quartz Analyzes a Month of Beats 1 Tracks

Fascinating findings by Quartz after collecting a month worth of songs played on Beats 1:

To get a sense of the station’s tastes and habits, we analyzed data on more than 12,000 songs played on Beats 1 from early July to early August. The song data was collected by Callum Jones, a programmer at Nitrous, who has open-sourced his tool over on GitHub. Jones also has a Twitter bot that automatically tweets whatever song is playing.

And:

Beats 1 has something that is rare in the world of digital music: scarcity. Listeners can’t choose a song and play it over and over. (They can do that elsewhere on Apple Music.) But curation doesn’t mean songs aren’t repeated. We counted 12,445 tracks but only 3,371 unique songs, meaning each track was played an average of 3.7 times. Eighteen of the 20 songs in the table above were played over 50 times.

“Edgy enough” seems like a fitting description. I’m an avid listener of recent releases, but I discovered a lot of new stuff with Beats 1 so far.

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Twitter Removes 140-Character Limit From DMs

Twitter also removed the 140-character limit from direct messages today (as promised). Surprisingly, this will be rolled out to the seemingly forgotten Twitter for Mac as well:

We’ll begin rolling out this change today across our Android and iOS apps, on twitter.com, TweetDeck, and Twitter for Mac. It will continue to roll out worldwide over the next few weeks. If you can’t wait to try out longer Direct Messages, be sure you’re using the latest versions of our apps so you get the update right away. Sending and receiving Direct Messages via SMS will still be limited.

I tried to send a long DM from Twitter for iPhone and iPad, but I’m still stuck on the 140-character version there. However, sending a 600-character DM from Tweetbot for iPhone worked fine.

As I wrote in June:

The strength of Twitter DMs is, for me, the existing graph between users (people I’m interested in), speed, and the lack of baggage from email. Lately, I’ve come to like the ability to easily share links and pictures in DMs as well. I don’t know if raising the character limit to 10k characters will by itself improve DMs, but Twitter is wasting an opportunity with DMs, so maybe their new CEO could use this as a starting point.

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Twitter Rolls Out Full-Archive Search API

Twitter has added support for full-archive search to their API, allowing – in theory – third-party clients to retrieve every tweet ever posted on the service. From their blog:

The Full-Archive Search API combines the best aspects of two of Gnip’s most popular offerings to solve enterprise business needs with user experiences not previously possible. By pairing instant accessibility with the full archive of historical Tweets, we’ve created a new premium solution for our ecosystem of partners to deliver historical social data to their own clients.

Since Twitter added full-archive search to their app last year, I’ve been using the feature every day to find old stuff I or others tweeted in the past. There’s no word on pricing for Gnip customers, but hopefully apps like Tweetbot and Twitterrific will be able to take advantage of it. Developer documentation is available here.

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Apple Redesigns Website, Integrates with Store Pages

Apple launched a redesign of their website today, integrating the product presentation and shopping experiences into one and tweaking the navigation bar with different menu items and icons.

Notably, the separate store.apple.com website is no more, as it now simply leads to apple.com with store pages available at apple.com/shop/ URLs.

As John Gruber writes:

Knowing what I know about the old online store, this was a massive behind-the-scenes undertaking, but the result looks and works like what most people would have expected all along. (Someone should count the instances of “finally” in the headlines about this change.) The old two-site approach was like having separate rooms in a physical retail store — a showroom up front, and a sales room in the back. Now it’s just one room. (And in another subtle parallel to the physical Apple stores, the website now uses a shopping bag instead of a cart.)

Speaking to TechCrunch, an Apple spokesperson explained why the company decided to make this change:

“We redesigned Apple.com knowing that our customers want to explore, research and shop in one place,” said an Apple spokesperson in a statement. “The new Apple.com takes the very best of our existing site and our online store to give customers one simple destination to learn and buy without navigating between two different sites. We’ve also improved several of the site’s features to make shopping easier than ever for our customers.”

The updated website will likely make for an easier shopping flow – especially on smartphones – as there’s less switching contexts between viewing and buying because everything’s integrated. It’ll be interesting to see if updating the store with new products will still require Apple to bring the store down, or if they will appear and propagate for everyone across the world like the new website did today. Probably a good change, but let’s pour one out for Is The Apple Store Down.

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Microsoft Outlook App Now Available on the Apple Watch

As noted by The Verge, Microsoft Outlook is now available for the Apple Watch after Microsoft updated the Outlook iPhone app today. The Outlook Watch app enables users to reply to emails directly on the Watch through various quick reply options or via dictation.

Besides replying to emails on the Watch, there’s an Outlook glance which enables users to review their inbox or see what’s next on their calendar. Finally, Outlook’s custom notifications on the Apple Watch add support for archiving and scheduling emails as they arrive.

Tom Warren from The Verge tried the new Outlook Apple Watch app wrote:

By default, Outlook notifications on the Apple Watch now show a lot more of the email body instead of cutting it short after a couple of sentences. While you still can’t reply instantly from a notification, you can now tap on the Outlook icon in the notification to launch a dedicated Outlook Apple Watch app that lets you see an overview of email and reply to any messages using quick replies or dictation.

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11 Million Customers Sign up for Apple Music Trial, App Store Has a Record July

Apple’s Eddy Cue and Jimmy Iovine spoke to USA Today reporter Marco della Cava about Apple Music’s early numbers:

One month after unveiling its new streaming music service, Apple has locked in 11 million trial members, company executives tell USA TODAY.

“We’re thrilled with the numbers so far,” says Eddy Cue, Apple’s senior vice president of Internet software and services, adding that of that sum 2 million have opted for the more lucrative family plan at $14.99 a month for up to six people.

Whilst there are still 2 months of the Apple Music free trial period before user’s credit cards start being charged, there’s little doubt that those numbers represent a solid launch. For those curious about how those numbers compare to other services, Spotify announced in early June this year that they had “more than 20 million subscribers and more than 75 million active users”.

Cue also revealed to USA Today that July was a record breaking month for the App Store:

July also brought a fiscal high-water mark for the company’s App Store, which did a record $1.7 billion in transactions, “with particular momentum in China,” says Cue. That brings the total amount paid to app developers to $33 billion, up from $25 billion at the end of 2014.

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